Northern Lights

“Multi-platform” is today’s media buzzword.  Computer games spawn feature films.  TV programmes launch music careers. Social networks form the new hubs for boutique video content.  How does a media industry that traditionally recruited and trained along clearly demarcated and segmented channels find the talent to develop the ideas of tomorrow?

Northern Lights is a four-week programme funded by Northwest Vision and Media aimed at helping develop talented individuals to thrive in such environments. It is an innovative multi-platform media production course that piloted successfully last May and has been commissioned to run again this November.  This is what Lisa Strachan who attended in May had to say about it. (continue reading…)

“Multi-platform” is today’s media buzzword.  Computer games spawn feature films.  TV programmes launch music careers. Social networks form the new hubs for boutique video content.  How does a media industry that traditionally recruited and trained along clearly demarcated and segmented channels find the talent to develop the ideas of tomorrow?
From now on they may be graduates of a new four week industry-based training programme being developed for Northwest Vision and Media in partnership with some of the biggest names in the media sector in the North West: the BBC, McCann Erickson Communications House, Onteca and Made in Manchester. (continue reading…)